by Rob Pillans | Oct 11, 2016 | Articles, Marketing
There are many ways an accounting firm (and other businesses) can win new clients and in an earlier article on accounting firm management I wrote about some of them. Today I want to focus on referrals – why they are important and what my recent experience with...
by Rob Pillans | Sep 24, 2016 | Articles
In my last article on accounting firm management I focused on attracting and retaining the right people and promised another article on clients. We talked about people first because you need the right people to be able to attract and retain clients. So here is a five...
by Rob Pillans | Aug 2, 2016 | Articles
Before you answer, let me just say there is looking and there is looking with purpose. As part of keeping up to date in my area of specialisation (coaching accounting firms) I look at websites on a daily basis. I get to see some really innovative things that some...