by Rob Pillans | Dec 16, 2025 | Articles, Marketing
Earlier this year I asked sales and marketing guru, Damien Greathead (17) Damien Greathead | LinkedIn to present to some of my larger clients on the subject of marketing. He gave an excellent presentation which he called 5 Marketing Trends for the Modern Accounting...
by Rob Pillans | Jul 23, 2025 | Articles
A few recent experiences have prompted me to come back to thinking about how client expectations are managed. In particular, I’ve reflected on a “trap” I think many firms still fall into when trying to manage and guide client expectations. It’s a trap that typically...
by Rob Pillans | May 25, 2023 | Articles
Introduction Accounting firms are not merely number-crunching entities. They are service-oriented businesses, seeking to build and sustain long-term relationships with their clients. As such, managing client relationships is a significant aspect of their business...
by admin | Mar 22, 2023 | Articles, Events
The week beginning Monday 13 March was a busy one in the accounting industry. In Melbourne on Tuesday 14 and Wednesday 15 was the latest edition of Accounting Business Expo. Then on Wednesday 15 and Thursday 16 was the inaugural edition of Accountex in Sydney. At...
by admin | Sep 29, 2022 | Articles
As an accounting firm coach, consultant and mentor, I’ve often said I look at things through the eyes of an accounting firm owner or manager and find ideas for running a better accounting firm. Recently my experience in purchasing from Appliances Online has...
