by Rob Pillans | Jun 16, 2022 | Articles
I daresay that to many people most accounting firms are perceived as being very similar. So let me start by saying that positioning is important because it gives you the ability to cut through and separate your firm from the bunch. It makes it easier for you to win...
by Rob Pillans | Mar 23, 2022 | Articles
I grew up in Canberra, have family there and do some work there. As a result, I’m a pretty frequent user of Canberra airport. Typically I come in and out of the airport once a month and every time find it a frustrating experience. Why? A lack of signage to guide you....
by Rob Pillans | Mar 23, 2022 | Articles
At this time of year in Australia accountants are turning their mind to tax deadlines. First 31 March and then most importantly for most, 15 May. I trust you are on top of what you wanted to get done before 15 May. The pandemic has added to the workload and I know...
by Rob Pillans | Mar 23, 2022 | Articles
I’ve recently had a couple of hotel experiences which have reinforced the importance of being able to put yourself in the shoes of your clients and understand what they are thinking, feeling and doing at each stage of their journey with you. Hotel Experience 1 Well...
by Rob Pillans | Feb 24, 2022 | Articles
As an accounting firm coach, assisting firms across Australia, I am very reliant on my calendar in Microsoft Outlook. I use my calendar not just for client and other appointments but for appointments with myself for getting tasks done. I also use it for both personal...
